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Jordan Figueredo

Jordan Figueredo

Senior Content Strategist

Pronouns: she/her/hers

Get in Touch

Jordan Figueredo

Senior Content Strategist

Pronouns: she/her/hers
About Me

Jordan joined Online Optimism’s search and content team in August 2020. As a Senior Content Strategist, she focuses on writing blog posts and website copy in addition to working on search engine optimization.

Originally from Miami, Florida, Jordan completed her Bachelor’s at Tulane University, where she majored in English and Communications with a minor in Jewish Studies. She stayed at Tulane for an additional year and received her Master’s in English with a focus on digital and archival research. After 23 years dreaming about snow, she moved to New York where she worked as a financial writer at a B2B startup in Manhattan. Jordan moved back to New Orleans, and the warmth, in 2019 and worked at Lucid, a company focused on centralizing sources of online sample.

When not working, Jordan loves hiking, thrifting, re-reading The Great Gatsby and taking pictures of her food.

Education

Bachelor of Arts, Tulane University

English and Communications

Master of Arts, Tulane University

English

Certifications Google Analytics Individual Qualification, HubSpot Inbound Marketing Certification, HubSpot Content Marketing Certification, Columbia Publishing Course Certification, Google Analytics for Beginners
Awards + Recognition

2022 American Advertising Awards Ad Person of the Year

Public Speaking
2022

¿Entiendes lo que te estoy diciendo? If not, that’s a problem
@ New Orleans Entrepreneur Week, Panelist

LatinX Professionals Virtual Panel
@ Junior Achievement of Greater New Orleans, Panelist

2021

Creation with Computers: Employer Hub Session
@ Junior Achievement of Greater New Orleans, Panelist

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