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[GA4] Default Channel Group List of Categories / Settings

Are you looking for the rules behind GA 4’s default channel group list of categories/settings? It’s kept behind a downloadable Google Sheets file on this page. If you don’t want to download the file, the latest version is below.

Last Updated: July, 2022

Note: In order for the channel to be “paid” instead of “organic”: your UTM Medium must match regex ^(.*cp.*|ppc|paid.*)$

(If you don’t RegEx, then making sure that your medium starts with “paid” is a safe bet.

Default Channel: Search [SOURCE_CATEGORY_SEARCH]

  • 360.cn
  • alice
  • aol
  • ar.search.yahoo.com
  • ask
  • at.search.yahoo.com
  • au.search.yahoo.com
  • auone
  • avg
  • babylon
  • baidu
  • biglobe
  • biglobe.co.jp
  • biglobe.ne.jp
  • bing
  • br.search.yahoo.com
  • ca.search.yahoo.com
  • centrum.cz
  • ch.search.yahoo.com
  • cl.search.yahoo.com
  • cn.bing.com
  • cnn
  • co.search.yahoo.com
  • comcast
  • conduit
  • cse.google.com
  • daum
  • daum.net
  • de.search.yahoo.com
  • dk.search.yahoo.com
  • dogpile
  • dogpile.com
  • duckduckgo
  • ecosia.org
  • email.seznam.cz
  • eniro
  • es.search.yahoo.com
  • espanol.search.yahoo.com
  • exalead.com
  • excite.com
  • fi.search.yahoo.com
  • firmy.cz
  • fr.search.yahoo.com
  • globo
  • go.mail.ru
  • google
  • google-play
  • google.com
  • googlemybusiness
  • hk.search.yahoo.com
  • id.search.yahoo.com
  • in.search.yahoo.com
  • incredimail
  • it.search.yahoo.com
  • kvasir
  • lite.qwant.com
  • lycos
  • m.baidu.com
  • m.naver.com
  • m.search.naver.com
  • m.sogou.com
  • mail.google.com
  • mail.rambler.ru
  • mail.yandex.ru
  • malaysia.search.yahoo.com
  • msn
  • msn.com
  • mx.search.yahoo.com
  • najdi
  • naver
  • naver.com
  • news.google.com
  • nl.search.yahoo.com
  • no.search.yahoo.com
  • ntp.msn.com
  • nz.search.yahoo.com
  • onet
  • onet.pl
  • pe.search.yahoo.com
  • ph.search.yahoo.com
  • pl.search.yahoo.com
  • qwant
  • qwant.com
  • rakuten
  • rakuten.co.jp
  • rambler
  • rambler.ru
  • se.search.yahoo.com
  • search-results
  • search.aol.co.uk
  • search.aol.com
  • search.google.com
  • search.smt.docomo.ne.jp
  • search.ukr.net
  • secureurl.ukr.net
  • seznam
  • seznam.cz
  • sg.search.yahoo.com
  • so.com
  • sogou
  • sogou.com
  • sp-web.search.auone.jp
  • startsiden
  • startsiden.no
  • suche.aol.de
  • terra
  • th.search.yahoo.com
  • tr.search.yahoo.com
  • tut.by
  • tw.search.yahoo.com
  • uk.search.yahoo.com
  • ukr
  • us.search.yahoo.com
  • virgilio
  • vn.search.yahoo.com
  • wap.sogou.com
  • webmaster.yandex.ru
  • websearch.rakuten.co.jp
  • yahoo
  • yahoo.co.jp
  • yahoo.com
  • yandex
  • yandex.by
  • yandex.com
  • yandex.com.tr
  • yandex.fr
  • yandex.kz
  • yandex.ru
  • yandex.ua
  • yandex.uz
  • zen.yandex.ru

Default Channel: Organic Shopping and Paid Shopping [SOURCE_CATEGORY_SHOPPING]

  • Google Shopping
  • IGShopping
  • aax-us-east.amazon-adsystem.com
  • aax.amazon-adsystem.com
  • alibaba
  • alibaba.com
  • amazon
  • amazon.co.uk
  • amazon.com
  • apps.shopify.com
  • checkout.shopify.com
  • checkout.stripe.com
  • cr.shopping.naver.com
  • cr2.shopping.naver.com
  • ebay
  • ebay.co.uk
  • ebay.com
  • ebay.com.au
  • ebay.de
  • etsy
  • etsy.com
  • m.alibaba.com
  • m.shopping.naver.com
  • mercadolibre
  • mercadolibre.com
  • mercadolibre.com.ar
  • mercadolibre.com.mx
  • message.alibaba.com
  • msearch.shopping.naver.com
  • nl.shopping.net
  • no.shopping.net
  • offer.alibaba.com
  • one.walmart.com
  • order.shopping.yahoo.co.jp
  • partners.shopify.com
  • s3.amazonaws.com
  • se.shopping.net
  • shop.app
  • shopify
  • shopify.com
  • shopping.naver.com
  • shopping.yahoo.co.jp
  • shopping.yahoo.com
  • shopzilla
  • shopzilla.com
  • simplycodes.com
  • store.shopping.yahoo.co.jp
  • stripe
  • stripe.com
  • uk.shopping.net
  • walmart
  • walmart.com

Default Channel: Organic Social and Paid Social [SOURCE_CATEGORY_SOCIAL]

  • 43things
  • 43things.com
  • 51.com
  • 5ch.net
  • Hatena
  • ImageShack
  • academia.edu
  • activerain
  • activerain.com
  • activeworlds
  • activeworlds.com
  • addthis
  • addthis.com
  • airg.ca
  • allnurses.com
  • allrecipes.com
  • alumniclass
  • alumniclass.com
  • ameba.jp
  • ameblo.jp
  • americantowns
  • americantowns.com
  • amp.reddit.com
  • ancestry.com
  • anobii
  • anobii.com
  • answerbag
  • answerbag.com
  • answers.yahoo.com
  • aolanswers
  • aolanswers.com
  • apps.facebook.com
  • ar.pinterest.com
  • artstation.com
  • askubuntu
  • askubuntu.com
  • asmallworld.com
  • athlinks
  • athlinks.com
  • away.vk.com
  • awe.sm
  • b.hatena.ne.jp
  • baby-gaga
  • baby-gaga.com
  • babyblog.ru
  • badoo
  • badoo.com
  • bebo
  • bebo.com
  • beforeitsnews
  • beforeitsnews.com
  • bharatstudent
  • bharatstudent.com
  • biip.no
  • biswap.org
  • bit.ly
  • blackcareernetwork.com
  • blackplanet
  • blackplanet.com
  • blip.fm
  • blog.com
  • blog.feedspot.com
  • blog.goo.ne.jp
  • blog.naver.com
  • blog.yahoo.co.jp
  • blogg.no
  • bloggang.com
  • blogger
  • blogger.com
  • blogher
  • blogher.com
  • bloglines
  • bloglines.com
  • blogs.com
  • blogsome
  • blogsome.com
  • blogspot
  • blogspot.com
  • blogster
  • blogster.com
  • blurtit
  • blurtit.com
  • bookmarks.yahoo.co.jp
  • bookmarks.yahoo.com
  • br.pinterest.com
  • brightkite
  • brightkite.com
  • brizzly
  • brizzly.com
  • business.facebook.com
  • buzzfeed
  • buzzfeed.com
  • buzznet
  • buzznet.com
  • cafe.naver.com
  • cafemom
  • cafemom.com
  • camospace
  • camospace.com
  • canalblog.com
  • care.com
  • care2
  • care2.com
  • caringbridge.org
  • catster
  • catster.com
  • cbnt.io
  • cellufun
  • cellufun.com
  • centerblog.net
  • chat.zalo.me
  • chegg.com
  • chicagonow
  • chicagonow.com
  • chiebukuro.yahoo.co.jp
  • classmates
  • classmates.com
  • classquest
  • classquest.com
  • co.pinterest.com
  • cocolog-nifty
  • cocolog-nifty.com
  • copainsdavant.linternaute.com
  • couchsurfing.org
  • cozycot
  • cozycot.com
  • cross.tv
  • crunchyroll
  • crunchyroll.com
  • cyworld
  • cyworld.com
  • cz.pinterest.com
  • d.hatena.ne.jp
  • dailystrength.org
  • deluxe.com
  • deviantart
  • deviantart.com
  • dianping
  • dianping.com
  • digg
  • digg.com
  • diigo
  • diigo.com
  • discover.hubpages.com
  • disqus
  • disqus.com
  • dogster
  • dogster.com
  • dol2day
  • dol2day.com
  • doostang
  • doostang.com
  • dopplr
  • dopplr.com
  • douban
  • douban.com
  • draft.blogger.com
  • draugiem.lv
  • drugs-forum
  • drugs-forum.com
  • dzone
  • dzone.com
  • edublogs.org
  • elftown
  • elftown.com
  • epicurious.com
  • everforo.com
  • exblog.jp
  • extole
  • extole.com
  • facebook
  • facebook.com
  • faceparty
  • faceparty.com
  • fandom.com
  • fanpop
  • fanpop.com
  • fark
  • fark.com
  • fb
  • fb.me
  • fc2
  • fc2.com
  • feedspot
  • feministing
  • feministing.com
  • filmaffinity
  • filmaffinity.com
  • flickr
  • flickr.com
  • flipboard
  • flipboard.com
  • folkdirect
  • folkdirect.com
  • foodservice
  • foodservice.com
  • forums.androidcentral.com
  • forums.crackberry.com
  • forums.imore.com
  • forums.nexopia.com
  • forums.webosnation.com
  • forums.wpcentral.com
  • fotki
  • fotki.com
  • fotolog
  • fotolog.com
  • foursquare
  • foursquare.com
  • free.facebook.com
  • friendfeed
  • friendfeed.com
  • fruehstueckstreff.org
  • fubar
  • fubar.com
  • gaiaonline
  • gaiaonline.com
  • gamerdna
  • gamerdna.com
  • gather.com
  • geni.com
  • getpocket.com
  • glassboard
  • glassboard.com
  • glassdoor
  • glassdoor.com
  • godtube
  • godtube.com
  • goldenline.pl
  • goldstar
  • goldstar.com
  • goo.gl
  • gooblog
  • goodreads
  • goodreads.com
  • google+
  • googlegroups.com
  • googleplus
  • govloop
  • govloop.com
  • gowalla
  • gowalla.com
  • gree.jp
  • groups.google.com
  • gulli.com
  • gutefrage.net
  • habbo
  • habbo.com
  • hi5
  • hi5.com
  • hootsuite
  • hootsuite.com
  • houzz
  • houzz.com
  • hoverspot
  • hoverspot.com
  • hr.com
  • hu.pinterest.com
  • hubculture
  • hubculture.com
  • hubpages.com
  • hyves.net
  • hyves.nl
  • ibibo
  • ibibo.com
  • id.pinterest.com
  • identi.ca
  • ig
  • imageshack.com
  • imageshack.us
  • imvu
  • imvu.com
  • in.pinterest.com
  • insanejournal
  • insanejournal.com
  • instagram
  • instagram.com
  • instapaper
  • instapaper.com
  • internations.org
  • interpals.net
  • intherooms
  • intherooms.com
  • irc-galleria.net
  • is.gd
  • italki
  • italki.com
  • jammerdirect
  • jammerdirect.com
  • jappy.com
  • jappy.de
  • kaboodle.com
  • kakao
  • kakao.com
  • kakaocorp.com
  • kaneva
  • kaneva.com
  • kin.naver.com
  • l.facebook.com
  • l.instagram.com
  • l.messenger.com
  • last.fm
  • librarything
  • librarything.com
  • lifestream.aol.com
  • line
  • line.me
  • linkedin
  • linkedin.com
  • listal
  • listal.com
  • listography
  • listography.com
  • livedoor.com
  • livedoorblog
  • livejournal
  • livejournal.com
  • lm.facebook.com
  • lnkd.in
  • m.blog.naver.com
  • m.cafe.naver.com
  • m.facebook.com
  • m.kin.naver.com
  • m.vk.com
  • m.yelp.com
  • mbga.jp
  • medium.com
  • meetin.org
  • meetup
  • meetup.com
  • meinvz.net
  • meneame.net
  • menuism.com
  • messages.google.com
  • messages.yahoo.co.jp
  • messenger
  • messenger.com
  • mix.com
  • mixi.jp
  • mobile.facebook.com
  • mocospace
  • mocospace.com
  • mouthshut
  • mouthshut.com
  • movabletype
  • movabletype.com
  • mubi
  • mubi.com
  • my.opera.com
  • myanimelist.net
  • myheritage
  • myheritage.com
  • mylife
  • mylife.com
  • mymodernmet
  • mymodernmet.com
  • myspace
  • myspace.com
  • netvibes
  • netvibes.com
  • news.ycombinator.com
  • newsshowcase
  • nexopia
  • ngopost.org
  • niconico
  • nicovideo.jp
  • nightlifelink
  • nightlifelink.com
  • ning
  • ning.com
  • nl.pinterest.com
  • odnoklassniki.ru
  • odnoklassniki.ua
  • okwave.jp
  • old.reddit.com
  • oneworldgroup.org
  • onstartups
  • onstartups.com
  • opendiary
  • opendiary.com
  • oshiete.goo.ne.jp
  • out.reddit.com
  • over-blog.com
  • overblog.com
  • paper.li
  • partyflock.nl
  • photobucket
  • photobucket.com
  • pinboard
  • pinboard.in
  • pingsta
  • pingsta.com
  • pinterest
  • pinterest.at
  • pinterest.ca
  • pinterest.ch
  • pinterest.cl
  • pinterest.co.kr
  • pinterest.co.uk
  • pinterest.com
  • pinterest.com.au
  • pinterest.com.mx
  • pinterest.de
  • pinterest.es
  • pinterest.fr
  • pinterest.it
  • pinterest.jp
  • pinterest.nz
  • pinterest.ph
  • pinterest.pt
  • pinterest.ru
  • pinterest.se
  • pixiv.net
  • pl.pinterest.com
  • playahead.se
  • plurk
  • plurk.com
  • plus.google.com
  • plus.url.google.com
  • pocket.co
  • posterous
  • posterous.com
  • pro.homeadvisor.com
  • pulse.yahoo.com
  • qapacity
  • qapacity.com
  • quechup
  • quechup.com
  • quora
  • quora.com
  • qzone.qq.com
  • ravelry
  • ravelry.com
  • reddit
  • reddit.com
  • redux
  • redux.com
  • renren
  • renren.com
  • researchgate.net
  • reunion
  • reunion.com
  • reverbnation
  • reverbnation.com
  • rtl.de
  • ryze
  • ryze.com
  • salespider
  • salespider.com
  • scoop.it
  • screenrant
  • screenrant.com
  • scribd
  • scribd.com
  • scvngr
  • scvngr.com
  • secondlife
  • secondlife.com
  • serverfault
  • serverfault.com
  • shareit
  • sharethis
  • sharethis.com
  • shvoong.com
  • sites.google.com
  • skype
  • skyrock
  • skyrock.com
  • slashdot.org
  • slideshare.net
  • smartnews.com
  • snapchat
  • snapchat.com
  • sociallife.com.br
  • socialvibe
  • socialvibe.com
  • spaces.live.com
  • spoke
  • spoke.com
  • spruz
  • spruz.com
  • ssense.com
  • stackapps
  • stackapps.com
  • stackexchange
  • stackexchange.com
  • stackoverflow
  • stackoverflow.com
  • stardoll.com
  • stickam
  • stickam.com
  • studivz.net
  • suomi24.fi
  • superuser
  • superuser.com
  • sweeva
  • sweeva.com
  • t.co
  • t.me
  • tagged
  • tagged.com
  • taggedmail
  • taggedmail.com
  • talkbiznow
  • talkbiznow.com
  • taringa.net
  • techmeme
  • techmeme.com
  • tencent
  • tencent.com
  • tiktok
  • tiktok.com
  • tinyurl
  • tinyurl.com
  • toolbox
  • toolbox.com
  • touch.facebook.com
  • tr.pinterest.com
  • travellerspoint
  • travellerspoint.com
  • tripadvisor
  • tripadvisor.com
  • trombi
  • trombi.com
  • tudou
  • tudou.com
  • tuenti
  • tuenti.com
  • tumblr
  • tumblr.com
  • tweetdeck
  • tweetdeck.com
  • twitter
  • twitter.com
  • twoo.com
  • typepad
  • typepad.com
  • unblog.fr
  • urbanspoon.com
  • ushareit.com
  • ushi.cn
  • vampirefreaks
  • vampirefreaks.com
  • vampirerave
  • vampirerave.com
  • vg.no
  • video.ibm.com
  • vk.com
  • vkontakte.ru
  • wakoopa
  • wakoopa.com
  • wattpad
  • wattpad.com
  • web.facebook.com
  • web.skype.com
  • webshots
  • webshots.com
  • wechat
  • wechat.com
  • weebly
  • weebly.com
  • weibo
  • weibo.com
  • wer-weiss-was.de
  • weread
  • weread.com
  • whatsapp
  • whatsapp.com
  • wiki.answers.com
  • wikihow.com
  • wikitravel.org
  • woot.com
  • wordpress
  • wordpress.com
  • wordpress.org
  • xanga
  • xanga.com
  • xing
  • xing.com
  • yahoo-mbga.jp
  • yammer
  • yammer.com
  • yelp
  • yelp.co.uk
  • yelp.com
  • youroom.in
  • za.pinterest.com
  • zalo
  • zoo.gr
  • zooppa
  • zooppa.com

Default Channel: Video [SOURCE_CATEGORY_VIDEO]

  • blog.twitch.tv
  • crackle
  • crackle.com
  • curiositystream
  • curiositystream.com
  • d.tube
  • dailymotion
  • dailymotion.com
  • dashboard.twitch.tv
  • disneyplus
  • disneyplus.com
  • fast.wistia.net
  • help.hulu.com
  • help.netflix.com
  • hulu
  • hulu.com
  • id.twitch.tv
  • iq.com
  • iqiyi
  • iqiyi.com
  • jobs.netflix.com
  • justin.tv
  • m.twitch.tv
  • m.youtube.com
  • music.youtube.com
  • netflix
  • netflix.com
  • player.twitch.tv
  • player.vimeo.com
  • ted
  • ted.com
  • twitch
  • twitch.tv
  • utreon
  • utreon.com
  • veoh
  • veoh.com
  • viadeo.journaldunet.com
  • vimeo
  • vimeo.com
  • wistia
  • wistia.com
  • youku
  • youku.com
  • youtube
  • youtube.com
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